About me
André Felipe Ribeiro

(roll over)

Hi, I am André Felipe Ribeiro. Some people call me André, others call me Felipe, but some just call me Ribeiro. I have already thought about how I actually prefer being called, but in the end I couldn't decide (so please feel free to call me as you wish).

I was born in Brasília, the capital of Brazil. I started working in the design business more than 9 years ago and since then I have been modifying my aim little by little. In the beginning I used to do everything: folders, printed banners, emails marketing, hotsites, portals, etc. After one year working at Brasil Telecom (one of the biggest Telecoms in Brazil) I decided to follow a different path.

That was when I resolved to focus on Internet. Over several years I worked in a variety of agencies, ranging from small to large ones - those part of international groups (such as Agência Click Isobar).I even had the pleasure of working in London at (Waste Creative).

And after spending 6 months also improving my English I came back to Brazil to finish my university studies and had the experience of working in a Promo Agency (Monumenta) and a traditional publicity agency as well (BorghiErh / LOWE) working with print ads, banners, branding, packaging design, etc.

All of this gave me significant experience and different skills such as: concept development, information architecture, creation of websites, web games and digital campaigns.

Throughout these years I had the pleasure of meeting some great people, and day after day I always tried to learn and grow a little bit more.

Only after all of this could I figure out that creativity is very important, though a good art director must understand what the client (and the clients thereof) really needs. Making something only pretty is definitely not enough. What you create has to work. And to create something that really works we must sweat first.

But the biggest lesson that I learned was to always fight with keenness, passion and enthusiasm in everything I decide to do, no matter where or when or under which circumstance in my life.

Oh, I almost forgot! I am available for freelance.

Or your can call me:

+55 (61) 9962-1233
Mais informações

Right sized party

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Description

Back in 2006 we developed to Brasal Refrigerantes, the local representative of Coca-Cola and other major beverages companies in Brazil, an ahead of its time site called Festa na Medida – Right Sized Party, where the user after filling in a few questions about his party (such as the kind of event, number of people attending, duration, favourite beverages, etc.) he is taken to an estimate preset with the amount of beverages needed to supply the event.
With an entire solution developed in Adobe Flash, the users were able to adjust the initial suggestions specifying what beverages they prefer, rearranging them, changing the total quantity, etc.

When the shop was concluded the company would take the beverages to the client’s home using a proper Coca-Cola lorry, as well as lending some freezers, disposable plastics cups, chairs and table, all to guarantee the maximum comfort to the client. Continue lendo

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Credits

My role: Design

  • Agency: Agência Click Isobar

  • Client: Brasal Refrigerantes – Coca-Cola

  • Design: André Felipe Ribeiro, André Cunha

  • Creative Director: Raphael Vasconscellos

  • IA: Pedro Borges

  • Interface: Daniel Soares, Leandro Ferreira, Marco Gomes

Back in 2006 we developed to Brasal Refrigerantes, the local representative of Coca-Cola and other major beverages companies in Brazil, an ahead of its time site called Festa na Medida – Right Sized Party, where the user after filling in a few questions about his party (such as the kind of event, number of people attending, duration, favourite beverages, etc.) he is taken to an estimate preset with the amount of beverages needed to supply the event.
With an entire solution developed in Adobe Flash, the users were able to adjust the initial suggestions specifying what beverages they prefer, rearranging them, changing the total quantity, etc.

First layout proposal below:

Brasal - Coca-Cola

Final layout.

Brasal - Coca-Cola

What kind of party is it? (barbecue, graduation party, football match, etc.)

Brasal - Coca-Cola

How many guests and the percentage of men and women?

Brasal - Coca-Cola

For how long the party is going to be?

Brasal - Coca-Cola
Brasal - Coca-Cola

Page to select the items and fill the total quantity suggested.
(Click the imagem to see in more details)


Brasal - Coca-Cola

Page with more information about a specific beverage.

Brasal - Coca-Cola

Selected Work

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